The First Annual Universum Professional Rankings are here!

Yesterday Universum released it’s very first annual IDEAL employer rankings by young professionals.

Universum surveyed 10,306 young professionals, defined as college graduates with 1 to 8 years of professional experience, and asked them to pick their most ideal employers.

The results have caused quite a stir with Google (chosen by 25% of young professionals) nearly doubling its next closest competitor, Apple (13%).

Perhaps the biggest theme that can be drawn from the rankings is that young professionals are drawn to the jobs with the most financial stability. This can be seen with major tech companies and government jobs leading the way over many other employer brands.

You can read more analysis into the Universum rankings and see the ideal employer list in its entirety in the Wall Street Journal:

http://online.wsj.com/article/SB10001424052748703512404576208702115862760.html?mod=WSJ_Careers_CareerJournal_4

About Employer Branding Today

A UNIVERSUM initiative to share relevant, compelling and actionable employer branding news from a local perspective.

Note: the articles and comments represent the opinions of the authors and do not necessarily reflect the standpoint of Universum.

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