The major focus now is to overcome the negatives of last year’s recession
By Christopher Van Mossevelde
HR professionals are positive about the economic outlook for 2010, according to a recent global survey conducted by employer branding company Universum. Nearly half of the respondents, from Europe, the US, and Asia, said that the promotion of their employer brand will be higher in 2010 than in 2009. One fourth indicate an increase in the amount invested for next year – an encouraging sign that employers will be active for 2010 after a rather dismal year! Read the rest of this entry »
By Cecilia Dahlström
On October 27th Universum released its first ever global rankings of the world’s most attractive employers. These global top 50 rankings have been highly publicized worldwide and have featured in major economic and business media, from Der Spiegel in Germany, Les Echos in France, Financial Times & The Times in UK, Dagens Industri in Sweden, The Economic Times in India, etc. Read the rest of this entry »
By Michal Kalinowski
Friends, I have great news to share with you: For the first time in employer branding history, Universum can present the world’s Top 50 Most Attractive Employers ranking.
This is a global ranking based on our surveys among 120,000 business and engineering students in 11 of the world’s leading economies: US, Japan, China, Germany, France, UK, Italy, Russia, Spain, Canada and India. In the surveys, students considered 800 employers and nominated their top 50 Ideal Employers. Read the rest of this entry »
Universum, the employer branding company, presents the world’s Top 50 most attractive employers. From the world’s leading economies, nearly 120,000 students at top academic institutions chose ideal companies to work for. Google is the world’s most attractive employer, followed closely by Microsoft.
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Survey highlights the credit crunch effects
Universum UK releases the results of its professional survey that offer insight into the career preferences of working professionals in the UK. This year’s results show that the credit crunch and economic conditions have definitely affected their choice of employers and current career expectations. This year, employers in the financial services sector are not as attractive for UK professionals and do not feature in the top 30, with the exception of the Bank of England that stands alone in the 23rd place. Read the rest of this entry »
From the comments we’ve received, many employers have been asking how one can measure the ROI of their employer brand activities. We addressed this topic in a Universum Quarterly article back in 2008, entitled “Boost your employer brand budget using metrics and measurements”, but I thought it would be worthwhile relaying some of the key points in this article again. Read the rest of this entry »
The students that are the most satisfied with their university are from the University of Oxford, according to the results of a student survey conducted by Universum earlier this year.
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by Christopher Van Mossevelde
25 per cent of 2,630 MBA students across Europe choose management consulting as the industry they would most like to work in. Consequently, management consulting companies feature in the top 5 ideal employers for European MBA students.
According to the annual European MBA survey conducted by Universum, the three consulting companies that feature in the top five are McKinsey & Company in first place, followed by BCG and Bain & Company in third and fifth place respectively. Read the rest of this entry »
Campus recruiters hope to stay in touch
The Financial Times
Ernst & Young’s “Your World Your Vision” campus competition, which asked college students to submit proposals for education and environment community projects, made quite an impact on Samantha Ma…
Public sector faces 350,000 job cuts, CIPD predicts
People management
The public sector is poised to make 350,000 job cuts in the next five years, sparking a “guerrilla war” with unions, the CIPD has predicted
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