Still Gaga for Google & Auto Crazy

Universum Communications AB announces today the results of its annual Pan-European Student Survey 2009.

Google is the number one Ideal Employer for business students, followed by Apple (no. two) and McKinsey & Company (no. three). Google also maintains the top spot for students in IT, Natural Sciences and Humanities, while in the engineering sector the top three are BMW (no. one), Porsche (no. two) and Audi (no. three). Read the rest of this entry »

Employment lags next to volatile stock market. Secure your talent pipeline.

In a recent study by McKinsey, companies that failed to act properly during the last two recessions lost market share and shareholder value. Companies that continued to hire or maintain their presence in the recruitment market emerged from the recession stronger, compared to those that were downsizing and couldn’t react quickly enough to a market recovery.

Experts say that attrition rates have been kept artificially low due to the recession, but that they will increase very quickly as companies start recruiting again. As the world economy recovers, natural growth will occur, and inevitably the need for talent will climb. Employers will then face a two-fold challenge: employees will be targeted by competitors and recruitment costs will increase. Read the rest of this entry »

EB news

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HR Marketing Trends 2009

Paper: The Global Talent Management Challenge (Rutgers University/GSBA Zurich)

Why HR should embrace the recession

Outliers and the True Secret to Success

About Employer Branding Today

A UNIVERSUM initiative to share relevant, compelling and actionable employer branding news from a local perspective.

Note: the articles and comments represent the opinions of the authors and do not necessarily reflect the standpoint of Universum.

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