“Google yes, Bank of America and JP Morgan, no. Wall Street isn’t where most idealistic young professionals aspire to work.”

MarketWatch interviews Kortney Kutsop, EB specialist, on the results of the US professional survey. Click here to listen to the interview.

• Universum released the very first US professionals Ideal Employer rankings, based on over 10,000 respondents – Google, Apple and the Walt Disney Company in the top 3.
• Management consulting and auditing firms battle to fulfil Americans’ personal requirements of work/life balance and job security – a challenge the industry might have to face.
• Troubled by job insecurity and lack of money…and left craving free time, American professionals need relief. 
• Research is available on US professionals’ preferences of employers and general career expectations – contact us!

Universum questioned in the US over 10,000 young professionals about their career expectations and choice of employers. Below are the key highlights of the needs and wishes of the US labour market.

The current state of the economy has led professionals to re-evaluate their personal priorities. Being an entrepreneur or a leader or manager of people is not high-up on their agenda right now. Instead, the current reality is forcing professionals to think practically – need a stable job, need to earn a decent salary and need free time to spend with family and friends.  Evidently, Americans place a strong emphasis on job security & stability (2nd most important career goal) and their ongoing search for financially strong employers (selected as 3rd most desired attribute within Employer Reputation and Image). Similar to undergraduates, US professionals also seek to achieve work/life balance – the exact meaning of what it means for them is still to be clarified. Read the rest of this entry »

Last Friday, November 5th, Universum released the results from the Norwegian Professional survey. Statoil came out top in both the business and engineering rankings.

“Environmental and financial crises are forgotten. Finance Companies have been living clean” was what made the headlines in Dagens Naeringsliv, Norway’s major daily newspaper.

Among professionals with a business background, DnB NOR is second place, while Nordea, Sparebank 1 and First Securities, in comparison to last year, all climbed up in the ideal employer rankings.

The newspaper further reported that the responses show that “the oil and offshore companies are strong among the engineers, despite recent environmental disasters in Norway and internationally”.

For employer brand managers in Norway, these rankings should be of interest to you and your organization in working with your talent attraction. Should you have any questions, feel free to contact Carlo Duraturo

Last week Friday, we released the results from the Swedish professional survey 2010. To our surprise, IKEA did not take the top spot in the business ranking. For the first time, in a long time, did IKEA give way to another winner: guess who?

It’s a Swedish clothing company, known for its fast fashion clothing offerings for women, men, teenagers and children. Yes, you guessed right. It’s H&M

Did you know…H&M operate about 2,000 stores in some 37 countries and employ around 76,000 people?  “To bring you fashion and quality at the best price”, is what they say they all work towards. Perhaps, an explanation of why they are so successful. 

See who else Swedish professionals nominated as their ideal companies to work for. Click on link below:
http://www.universumglobal.com/KarriarBarometer